This is part 2 in our Getting Started with adCenter series, following my Creating Campaigns post from last month. Today's topic: ad groups. Ad groups are your friends. It’s their job to help keep you organized as you manage your online PPC campaigns. When you are setting up your campaigns in adCenter, you can use ad groups to structure your campaigns to more effectively target your ads and keywords to your audience depending on what your ad groups are about. You can create new ad groups right...(
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