adCenter Analytics Beta Update is Live!
adCenter Analytics (aka Project Gatineau) Beta Update is now Live!
Visit: http://adcenter.microsoft.com/analytics
Some of the key Beta Update features are:
- Free analytics-only account. We listened to the customer feedback and have removed the $5 adCenter sign up fee.
- New tool for auto-tagging your web site
- Commerce ROI reports
- 3rd party paid search campaign import for Google and Yahoo! paid search campaigns
- Campaign timeline report
- Tree-map reports for Traffic and Inbound referrals
- Age-Gender composite segment
- Domain white-listing (only data from domains you specify are included in reports)
- Visitor loyalty metrics (depth & length of visit, frequency, loyalty, new versus returning visitors)
Take it for a spin, and send your feedback.