Does Microsoft use Microsoft CRM internally?
Yes, Absolutely! Let me tell you how we use it in the CRM product team in particular. Everyone across the product team, from program mangers to developers, testers, project managers, planners, designers, etc use CRM on a daily basis and for our critical processes and operations. We manage our partners and customers relationships as well as the full product development cycle (planning, development, testing, release, etc) using the same CRM product that we released to our customers last year! The product provides a huge value proposition to our team, provides substantial productivity boost and has become an inseparable part of our daily activities. But we are not the only product team who uses it at Microsoft. There are ‘many’ other products and operational teams across the company who also use Microsoft CRM to run their businesses and the number is growing day by day!
