Monday, December 29, 2008 8:13 PM
by
dsumner
That’s the wonder of Woolworths ( and the Media)
Well, its all over bar the sale of the stores for dear old woolies.
A huge percentage of the population will be misty eyed at the demise of Woolworths. Once the only source of anything decent in a the small town high street. The creation or ever larger supermarkets and specialist stores eroded Woolies market offering down to a very large pick and mix selection.
My biggest irritation is that of the Media drive to point out business failure as sign of an ever increasing mammoth depression. If one were to believe the media,it would appear that there could well be no retailers left on the high street by next month.
The failures of Zavvi, Woolworths, MFI & Whittards all appearing to be signals of impending doom, and the need for the public to start digging allotments as soon possible.
But lets just take a little pause here. Were these good retailers? in good markets? selling products and creating propositions that consumers actually wanted?
You don’t need to be a retail analyst to figure out that selling CDs on the high street is not exactly a growing market these days.
But our dear media friends don’t make stories about how well some online business are growing, and growing very well.
Take ASOS.com for example:
Asos scope broadens as sales double
Now, I have no doubt there is a nasty full on recession on the way, but people still consume ( even if less). The right propositions to the right market still work.