I thought it  about time I should write up a little about a trial project that was put together with Microsoft Surface with Tesco wines.

While Microsoft obviously  supplied the base hardware. Two of our partners Identity Mine and Conchango  worked on the design and development of the surface application.

As part of the trial the Technology was used at a Tesco Wines tasting event.

You can see a video of the application being used here.

I always enjoy the response we get  when consumers try surface. Everything  they think  they can do  with the surface, they inevitably can (  moving items,  turning items around). The number of possible  retail  experiences that could be generated  by such a technology  seem huge.