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<?xml-stylesheet type="text/xsl" href="http://blogs.msdn.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>The Art of the Possible : conchango</title><link>http://blogs.msdn.com/artofthepossible/archive/tags/conchango/default.aspx</link><description>Tags: conchango</description><dc:language>en-US</dc:language><generator>CommunityServer 2.1 SP1 (Build: 61025.2)</generator><item><title>Microsoft Surface and Tesco Wines</title><link>http://blogs.msdn.com/artofthepossible/archive/2009/01/11/microsoft-surface-and-tesco-wines.aspx</link><pubDate>Sun, 11 Jan 2009 22:04:00 GMT</pubDate><guid isPermaLink="false">91d46819-8472-40ad-a661-2c78acb4018c:9306187</guid><dc:creator>dsumner</dc:creator><slash:comments>0</slash:comments><comments>http://blogs.msdn.com/artofthepossible/comments/9306187.aspx</comments><wfw:commentRss>http://blogs.msdn.com/artofthepossible/commentrss.aspx?PostID=9306187</wfw:commentRss><description>&lt;p&gt;I thought it&amp;#160; about time I should write up a little about a trial project that was put together with Microsoft Surface with Tesco wines.&lt;/p&gt;  &lt;p&gt;While Microsoft obviously&amp;#160; supplied the base hardware. Two of our partners &lt;a href="http://www.identitymine.com/"&gt;Identity Mine&lt;/a&gt; and &lt;a href="http://www.conchango.com/"&gt;Conchango&lt;/a&gt;&amp;#160; worked on the design and development of the surface application.&lt;/p&gt;  &lt;p&gt;As part of the trial the Technology was used at a &lt;a href="http://www.tesco.com/winestore/"&gt;Tesco Wines&lt;/a&gt; tasting event.&lt;/p&gt;  &lt;p&gt;You can see a video of the application being used &lt;a href="http://www.vimeo.com/2237575"&gt;here&lt;/a&gt;.&lt;/p&gt;  &lt;p&gt;I always enjoy the response we get&amp;#160; when consumers try surface. Everything&amp;#160; they think&amp;#160; they can do&amp;#160; with the surface, they inevitably can (&amp;#160; moving items,&amp;#160; turning items around). The number of possible&amp;#160; retail&amp;#160; experiences that could be generated&amp;#160; by such a technology&amp;#160; seem huge.&lt;/p&gt;&lt;img src="http://blogs.msdn.com/aggbug.aspx?PostID=9306187" width="1" height="1"&gt;</description><category domain="http://blogs.msdn.com/artofthepossible/archive/tags/Tesco/default.aspx">Tesco</category><category domain="http://blogs.msdn.com/artofthepossible/archive/tags/conchango/default.aspx">conchango</category><category domain="http://blogs.msdn.com/artofthepossible/archive/tags/identity+Mine/default.aspx">identity Mine</category></item></channel></rss>