As part of my ongoing diatribe of how entertainment is slightly "different" in Asia (ie. Japan, China, and the Philippines),  MS needs to look into studying the enthnography and social profile of Asian consumers more. I mean check this out.

Although this seems like a media stunt, i really don't think it is.


The Rising Sun Anger Release Bar in Nanjing lets customers smash glasses, rant and even hit specially trained workers, state media reported.

The owner, Wu Gong, told China Daily that he was inspired to open the bar by his experiences as a migrant worker.

Most of his customers were women working in the service or entertainment industries, he said.

Here in Beijing, we have theme bars with activities you can do while drinking.  There is the Archery Bar where you drink, shoot and collect your own arrows back from the target. Another favorite now shut down is the Boulder Bar where you drink and climb an indoor scaling wall. Not sure why it shut down. I remember being in Zhuhai and being in an indoor go-kart track where everything was very fast. Of course beer and alcohol was also available for the drivers to unwind with and beef up their courage to race against others in a small enclosed underground concrete lined track.

I did it. I was terrified.

Maybe there is room for more video and digital entertainment in bars. (hint hint to MS employees who have access to my thinkweek paper) :)

-Frank Yu