Show us that you’re a game changer and collect points every step of the way to redeem rewards like a brand new Windows 8 RT Slate. Create the next app phenomenon by building your original and unique Windows Store and/or Windows Phone App.

Get recognised and rewarded for building your original apps. Further, get bonus rewards for migrating your Windows Phone app to Windows Store and vice versa or incorporating one or more Windows Azure Services.

Follow these 4 Simple Steps to Start Earning Points for your Awesome Apps:

1. Register yourself on the UK App Builder Reward Programme website.

2. Build & publish your original & unique app.

3. Claim points by telling us about the app you’ve published and we’ll award points to you accordingly.

4. Redeem your points for a range of fantastic prizes and gadgets.

Introducing Our First Ever One Day Special

On Tuesday 19 March 2013, we will be announcing a special one day deal for the Rewards Programme. To make sure you can take advantage of this special one day deal, publish your apps and ensure you claim your points before Thursday 14 March 2013 (less than 2 weeks away) so you will have your all of your eligible points in your account to use. You do not want to miss this one day special! Look out for the announcement for the One Day Special on Tuesday 19 March.

Don’t forget about our Bonus Rewards

The bonus rewards are limited deals where you must fulfil the stated criteria. Once you have fulfilled the criteria, you will be notified by our team and delivery of your bonus reward will be arranged. The bonus reward is exactly that and it will not affect the balance of your points therefore, you will still be able to use your points to claim for your reward(s) of your choice. Nokia have generously sponsored the first set of bonus rewards. You have to be quick to take advantage of this special bonus reward.

Bonus Reward 1: Receive a Nokia Lumia 620 Windows Phone 8 Handset if you are one of the first 20 App Builders who accumulate 100 points from Windows Phone Apps published.

Bonus Reward 2: Receive a Nokia Lumia 920 Windows Phone 8 Developer Handset if you are one of the first 10 App Builders who accumulate 200 points for publishing Windows Phone apps.