Kevin drew my attention to the interview in Forbes with Marc Benioff where his advice ranges from "Always pitch the bigger picture" to "Never take anything personally" and "Always be relevant" to the rather bizarre "Everyone loves chocolate" marketing strategy. As Easter approaches, I'm wondering how true that statement is. I've a Butler's Irish Easter egg downstairs (from my mother) which will no doubt be offered up to a real chocolate lover while I indulge in something virtuous such as cranberry juice and raisins. Call me weird, but I just don't hanker after chocolate. Unless it's the Green & Black's Organic 70% cocoa solids stuff. Now THAT is worth opening a press kit from salesforce.com for.....