Betsy Aoki's WebLog

Community Program Manager

Browse by Tags

Tagged Content List
  • Blog Post: 10 Observations of an Engineer on a PR team

    I started writing these at the beginning of 2012, adding to them bit by bit as I looked back and thought about how different it was to launch Bing in 2009 sitting on the PR/marketing side vs. the engineering side, where I've launched so many things before. (Admittedly, Bing.com/community 's technical...
  • Blog Post: Why hackathons are not nonsense - or how a short term art salon/NaNoWriMo is pragmatically useful

    View from coffee line, rockstar TEDActive barista making my drink 2011 . You learn a lot by watching the process! Thanks to a link from Dare Obasanjo, I was reading Scripting News " Hackathons are Nonsense ." It's a perfect nugget of thoughtful skepticism, where he notes that you won't have a Julia...
  • Blog Post: In the summer that struggles to arrive, I struggle to blog

    A lot of people I ran into this past 12 months talked about it - the great blogging struggle. Some of them, who have a more entrepreneurial or consultant bent, have managed to keep blogging steadily even while picking up responsibilities to their audience in Twitter and Facebook. I, as you can see by...
  • Blog Post: Notes from my PRMKTNG Camp group on social media and storytelling

    I was privileged enough to act as one of the "camp counselors" yesterday at the PR+MKTG Camp hosted by Dan Greenfield www.prmktgcamp.com . I shared my leadership spot for " Blue team" with Patricia Vaccarino of Xanthus Communications , a veteran of the PR industry. After a wide-ranging discussion...
Page 1 of 1 (4 items)