Hospitality Technology magazine has a great article new article on social computing - “Twitter: What Hospitality Execs Need to Know”. According to the article, “Twitter is already changing the hospitality industry… If used correctly, the potential for new business growth is tremendous”. HTMag points out three key keys to making Twitter work for you
I’ve talked about this a bit before, but social media outlets like Twitter, Facebook and others are mainstream now. You need to make these outlets part of your overall marketing and brand plans, just like you used to consider print, TV and other more “traditional outlets”.