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Brian Groth's Life at Microsoft
A technologist helping marketing and advertising
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April, 2010
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April, 2010
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Brian Groth's Life at Microsoft
Marketing Must Control Its Technological Destiny
Posted
over 2 years ago
by
Brian Groth
0
Comments
Microsoft likes to stick to a few specific titles like Program Manager, Product Manager, and so on. Technologist isn’t one of the main ones – I’m not even sure if HR “allows” it anymore. However, in 1996 my title was Technologist. I was supposed to educate...
Brian Groth's Life at Microsoft
Social media is not about a campaign
Posted
over 2 years ago
by
Brian Groth
0
Comments
This one is interesting enough that I am repeating it from my Brian Groth and Social Media blog … Loic Le Meur presented at AdTech last week and his presentation is certainly worth watching. I met with him later in the day and he repeated a few points...
Brian Groth's Life at Microsoft
Great source of Social Media info
Posted
over 2 years ago
by
Brian Groth
0
Comments
http://www.slideshare.net/socialmediachannel This is the Social Media Channel on Slideshare.net that I just learned about on a webinar that Slideshare is currently running. I know this is a resource I’ll refer to often when needing ideas, data points...
Brian Groth's Life at Microsoft
Establishing my brand
Posted
over 2 years ago
by
Brian Groth
0
Comments
I am working to establish my name on the Internet, which is an important step when working in social media since it begins with real people making connections with other real people, then listening and engaging. From that you can start discussing products...
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