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Using Big Data To Save Consumers Money

Using Big Data To Save Consumers Money

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Have you ever asked a fellow passenger how much they paid for their airline ticket, only to find out they paid less money and bought it after you did?  Oren Etzioni did, and he was less than pleased with the answers he received.  Instead of getting mad however, he got even and started Farecast to solve the problem of when the best time is to buy tickets.  Now this startup pro is working on solving a different problem for consumers with his latest venture, Decide.com.

Bruno had the opportunity recently to speak with Oren about how Decide.com is using Big Data and sophisticated data mining to help you decide when the optimal time is to purchase your electronic devices.  Watch the episode and learn how businesses are gaining more insight from data to better predict future outcomes!

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