In SQL Server 2000 Reporting Services, you could use the rc:Findstring command to find and highlight a string inside an HTML report.
In 2005, the Report Viewer control is now used to display HTML reports in Report Manager and via URL Access. As a result, the behavior of FindString has changed.
Books Online 2005 has the following example of using FindString (ms-help://MS.SQLCC.v9/MS.SQLSVR.v9.en/rptsprg9/html/6f3410c4-7944-448f-bae8-bab3e8152d46.htm):
http://server/Reportserver?/SampleReports/Product Catalog&rs:Command=Render&rc:StartFind=1&rc:EndFind=5&rc:FindString=Mountain-400
If you fix this string up a bit (name your server and point to the right report folder) to make it look like so, you'll find it doesn't work, however:
http://localhost/Reportserver?/Adventureworks Sample Reports/Product Catalog&rs:Command=Render&rc:StartFind=1&rc:EndFind=5&rc:FindString=Mountain-400
Donovan Smith enlightened me on the following:
So, assuming we want to find the string "Mountain-400", and we know that the value lives on page 4, we'd do this:
http://localhost/Reportserver?/Adventureworks Sample Reports/Product Catalog&rs:Command=Render&rc:ToolBar=False&rc:Section=4&rc:FindString=Mountain-400
This still begs the question of what to do if you don't know ON WHAT PAGE a particular string will be found...If you don't, you must first use the SOAP ReportExecutionService.FindString Method against your report which will return the page number on which the string can be found...Then, you plug this information into your URL Access String.