Process of Change
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Tier Three Design
Lots of really fascinating stuff is happening in my world lately. Some of it is a bit unusual. For instance, my wife now refers to me as the Hannibal Lector of Microsoft -- I'm not going to pursue that other than to report that I don't actually bite. Anyway, half of what I've been working on is what...
20 Aug 2007
The quest for the best community strategy
As I said, I've played online games for a while. Yes, that includes the classics, though I'd rather not talk about things that will date me. From where I stand, online games really started getting interesting with Diablo. With Asheron's Call (or EQ for some) they really came of age. I've played a couple...
15 Jun 2007
Claimspace -- The power of simple, reusable, ideas.
Bear in mind, Claimspace has yet to ship in any form. It's sooo close to shipment (if only partial shipment), it's painful for those of us that have been waiting. Also, be aware that most of the capabilities I discuss below will not be apparent in the first release. This post is about potential, appropriate...
15 May 2007
Social Networking Core Tenets -- KPIs
My new organization uses these terms. We didn't. We used some others, but the end game is the same. Just to be clear, tenets call out what we value (though not necessarily why), and the KPI's (key performance indicators) are intended to help us measure our effectiveness against those things we've said...
14 May 2007
Struggling to simplify the idea of social filtering
Damn. It's just not simple enough yet. The stocks and flows discussion was too hard. People still find the idea of anticipating and answering questions before the "asker" has the occasion to ask incredible (as in not credible). So I'm thinking that perhaps we can use the fact that it happens all the...
8 May 2007
One reason Microsoft cares about the new community services
Here's an article I wrote explaining a few of the reasons customers should care about the new community services we've built. Microsoft should care, and does, for a variety of reasons. Most of them having to do with customers being happier, better connected, and more productive. But there are other reasons...
16 Apr 2007
The tools of flow and the value of community
This article describes the value of the next generation of Microsoft community investments to the customer. Actually it does so three times: short, medium, and large. Short and sweet answer: In the experience of most people, the internet makes available too much information. The new community services...
16 Apr 2007
Just a little more on -- What is Community
I can't help myself. I'm bent on doing my utmost to come to some agreement on the meaning of terms under discussion. It's become top-of-mind for me recently because my group has been part of a general reorganization and the slow process of understanding between the new housemates has only just begun...
4 Mar 2007
Corporate community strategy: communications as the safest choice.
Why is investment in online community communications -- specifically, enabling social networking and social computing -- unlike most innovative efforts you'll ever undertake? Two reasons: the strategy is rock solid, and the community will do all the real innovating. How can the strategy be considered...
1 Nov 2006
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