We have some great wins with Silverlight 1.0... A few I showed off at ReMix Boston were
The HSN folks are doing live streaming, plus you get a "Buy" button that takes you to their ecommerice site with the product information already filled in. In addition you can watch sales pitches from earlier in the day based on your preferences.. this gives you a chance to control your viewing experience. Very cool stuff.
I also love this Emmys.. site... It gives you very smooth access to a wide range of video sorted and cataogrized... I love how video is deeply embedded in the app...
Now you can see the full show case... I love the fact that you can even add your own and rate other items.. If you have (or see) a cool Silverlight site, add it! Go through the list and rate a few of your favorites..