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  • Blog Post: The Bank Branch of the Future – Microsoft at BAI 2011

    Bankers at BAI this year seem to agree that bricks and mortar banking is here to stay, despite the growth in digital channels. But the role of the branch would be very different and more enabled by technology. What the bank branch of the future might look like is very much the theme of the Microsoft...
  • Blog Post: Increasing Marketing ROI – the importance of uplift

    In today's competitive markets, it's all about focus - reaching the customers that deliver the best return for the least cost. But traditional marketing programs are often more about coverage than focus. The secret lies in understanding the shape of a curve. Analysts have long been familiar with...
  • Blog Post: Slates in Financial Services – Changing the Conversation

    The interest in Apple’s iPad amongst financial services business leaders creates a significant problem and opportunity for their IT staffs. Lines of Business executives not only want to connect their iPads to the corporate network, but they want to start delivering enterprise business solutions...
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