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  • Blog Post: The Do's and Don'ts of Designing Gender-Neutral Games and Apps

    As designers and developers, we decide who uses our creations. Defining and developing for your target audience is one of the key elements in a successful app or game. But when the target audience is equally male and female, care must be taken to appeal to both genders without alienating either or making...
  • Blog Post: 2012 In Review, 2013 At a Glance

    First and foremost, Happy New Year! May it be a year full of learning new things, developing skills, and most importantly building - building apps, new careers, or better yet, new careers building apps! Over the holidays, I took the opportunity to go through the Canadian Developer Connection and see...
  • Blog Post: Building Office 2013 and SharePoint 2013 Apps

    As you may have heard, back in October, the new Office RTM'd and was named the most ambitious release of Office ever, spanning the full family of Office applications, servers and cloud services. With all of that comes a new developer opportunity - using existing Web development skills to deliver a new...
  • Blog Post: Windows Phone 8: Open for Business

    Yesterday at the BUILD Conference, Microsoft’s premier conference for developers, we announced the immediate availability of the Windows Phone 8 SDK.  This represents a significant entry into the smartphone platform market and with it, Microsoft introduces a truly competitive mobile platform that...
  • Blog Post: The Developer Movement is back!

    Earlier this year we finished a highly successful campaign called the Developer Movement to help you build Windows Phone apps and get great prizes in the process. In fact, it was more successful than we could have ever imagined! That’s why I’m pleased to announce that today (as in RIGHT NOW...
  • Blog Post: Get In on the Action: Start Your App

    Let’s recap where we are in our journey to “get in on the action.” We started off getting equipped with a Windows Store Developer Account either through MSDN, BizSpark, or DreamSpark or signing up for an account directly . Then we took a look at how to build Windows Store applications by going through...
  • Blog Post: The Windows Store is open for business. Is your app ready?

    The Windows Store has been open for roughly a month and Windows Store apps utilizing Microsoft’s Modern UI (and games, too!) have really started to flood in.  Those early entrance apps were built by publishers that saw an opportunity to build and publish a Windows Store app as quickly as possible...
  • Blog Post: Innovation Across Multiple Screens and How Your App Idea Fits In

    It is truly an exciting time to be a developer on the Microsoft-based platform. Microsoft has been talking about the vision known as “Three Screens and a Cloud” for a while and that vision is now coming to fruition. The idea behind “Three Screens and a Cloud” is that you have an experience that can span...
  • Blog Post: It’s not the device, nor the UI. It’s the experience that differentiates.

    We’ve all heard the term “ Consumerization of IT ” (or “ Bring Your Own Device ”). Most of us have seen the disruptive power this concept has within the enterprise, both for good and for bad. But how do you take advantage of this concept with your apps? How do you make sure...
  • Blog Post: Consistent App Experiences: A Primer

    Great apps have a special ingredient that makes them great – the experience of the app itself. Paul Laberge comes back to D³: LIVE & INTERACTiVE for a chat on what it takes to create great, but more importantly, consistent, app experiences.   Download the video from Channel 9 >> Discussion...
  • Blog Post: On the Next D³: LIVE & INTERACTiVE: App Experiences

    Wednesday, August 1, 2012 | 12:00 PM ET | Add to Outlook >> Great apps have a special ingredient to them that make them great – the experience of the app itself. Paul Laberge comes back to D³: LIVE & INTERACTiVE for a chat on what it takes to create great, but more importantly, consistent,...
  • Blog Post: Don’t have a Fitt, size does actually matter (for mobile controls, that is)!

    By now, you probably are aware that when you’re building a mobile app or mobile website, trying to fit an existing PC-based app into a phone app isn’t the right answer .  You have to be mindful of what you choose to put on a mobile app’s screen and where you lay it out.  But that’s not the...
  • Blog Post: Securing Windows Phone Apps–Tips to make your app lock-solid

    Securing your software product is one of the key, non-negotiable items you need to do before you release it and make it available to customers.  Regardless of who you are, security should be top-of-mind when you build your Windows Phone apps as well.  In this post, we’ll go over tips and tricks...
  • Blog Post: In Search Of… Finding Open Source code for Windows Phone on CodePlex

    If you were born in the 70’s like I was, you may remember a show hosted by Leonard Nimoy called In Search Of…   that explored unexplained phenomena and some of the theories behind it.  Being young and impressionable, I soaked in the theories that this show presented about things supernatural...
  • Blog Post: You need to control yourself when adding controls to mobile UIs

    By now, most people have realized (in theory) that recreating a PC-based app (or web app) is not exactly the right idea for mobile apps.  In practice, however, it is clear that this is not as easy as it sounds .  When you’re building an app that has no history on the PC or web, building the...
  • Blog Post: Get brained up on Windows Phone and build your app

    In March, we are visiting four cities across Canada to give a full day workshop to help you get started building Windows Phone apps. In this workshop, you can expect to learn how to build apps for Windows Phone and have expert support for you to build your very own Windows Phone app or game. It’s...
  • Blog Post: Mobile screen != PC screen. Raise your hand if you knew that.

    Ok, I admit it. The headline was a bit of link bait given how obvious it is. That being said, it’s surprising how often the mistake is made by app developers to add more features and screen activity than is necessary. This is especially true of developers porting a PC app to the mobile form factor...
  • Blog Post: Winning on the Marketplace: Tips on getting promoted

    Once you have built your app or game and have published it into the Windows Phone Marketplace, you’re likely going to want to monitor the uptake of your app via download and (potentially) revenue statistics.  You are also going to want to find ways to market your app to people who may not know about...
  • Blog Post: Winning on the Marketplace: Where in the world are you publishing?

    If you’ve built modern mobile apps, you probably already know that coming up with the idea for the app/game and coding it is really only half the battle .  Success is largely determined in the marketing strategy you adopt for your app.  There are quite a few strategies that you can take and...
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