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Christian Longstaff on developers, cloud and marketing

September, 2007

Blog - About

About Christian Longstaff's Blog:

Hi, I’m Christian. I work for Microsoft Australia as the Windows Azure Partner Strategy and Marketing Manager helping partners grow their businesses with the Azure platform. I have been with the company for over 10 years in various Partner facing and technical marketing roles.

This blog covers a variety of topics but I am especially interested in Partners adopting and developing on Microsoft technology, but also any software, services and communities. I would love to hear from you if you have a great powered-by-Azure example, especially around Mobile, Social Media Apps or Websites.

To contact me, please email christian dot longstaff at microsoft dot com

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    Worldwide Partner Conference 2008 Goes to Houston Texas

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    I saw on CRN , we announced our Worldwide Partner Conference will take place during 7-10th July 2008 in Houston, Texas . Some fast facts on Houston, as per Houston.com: it's the fourth largest city in the United States and is also one of the most culturally...
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    Nominate an ISV who is Changing the World

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    At Microsoft, we believe passionate people and innovative software are key to unlocking some of the biggest challenges in the world today. So we are searching the globe for stories about ISVs that are making a meaningful difference in healthcare, education...
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    Web Directions South

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    I attended the Web Directions conference today in Sydney... one of the keynote speakers was Rashmi Sinha , a designer, researcher and entrepreneur. She is also the CEO for SlideShare , the growing web 2.0 type site for sharing PowerPoint slides. I've...
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    Tell Microsoft about your Product

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    Nick blogged this a while back about how ISV's could make Microsoft aware of their products. This is once of my FAQ's and there's a well defined process to follow, due to the complexity of the intellectual property laws. There isn't a simple way of making...
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    SQL Code Camps Event

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    The SQL Down Under Code Camp and Security Camp Oz are being held on 13-14 October at the Charles Sturt University in Wagga Wagga. This is an annual event (as with CodeCampOz for developers) and 400-500 attendees from around Australia are expected. Head...
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    ISV Innovation Days for 2008 launch wave products

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    ISV Innovation Days will allow you to connect with the Microsoft ISV Virtual Team (including the Partner Team - SMS&P; our Developer Platform Evangelism - DPE) and learn about the advantages and resources of becoming an early adopter for the 2008...
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    Resources for the Office Developer

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    Thanks to Darren Strange for circulating this list: BDC High-Level Click-through demo on BDC and Excel Services Lower-Level Using the Business Data Catalog and Smart Tags with the 2007 Microsoft Office System Office Interactive Developer Map Latest MOSS...
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    BPIO University

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    If you are in a pre-sales or sales role and are talking to technical or business decision-makers , BPIO U will arm you with information and tools you need to drive your revenue. If you are a technical expert and support Microsoft Office Systems solutions...
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    International Assistance Program

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    The York Group works with Microsoft globally to offer an exclusive channel development program for ISV's. If you are planning on expanding internationally, or promoting your solution overseas, take a look this offering if you want to: Plan your international...
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    Microsoft Dynamics Development Platform Event

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    Event ID: 1032353826 Sydney & 1032353827 Melbourne >> Register Online for Sydney: Wed 31 Oct, 3-4pm >> Register Online for Melbourne: Tue 6 Nov, 3-4pm Product(s): Microsoft Business Solutions CRM, Microsoft Dynamics AX, Microsoft Dynamics...
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    Open XML - submit your question

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    I am interviewing Sarah Bond, our Open XML lead for Australia on Friday 21st September . I know many of our partners have lots of questions around Open XML and this is an opportunity to receive the information from the horses mouth, so to speak (sorry...
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    2008 Office Developer Conference

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    Dates and location for the 2008 Office Developer Conference have now been announced with Bill Gates delivering a special keynote presentation in sunny San Jose (opposed to sunny Seattle). When: February 10-13, 2008 Where: San Jose Convention Center ,...
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    October Training Update

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    Want to ready yourself? Want to increase your profitability? Visit the Training & Readiness Centre which aims at providing our partners with valuable sales and technical learning resources for Technical, Sales & Marketing people to: Improve your...
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    New Australia 2008 Wave Launch Blog

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    Nick Mayhew has created a new team blog for the 2008 Launch Wave, especially for Partners based in Australia: http://blogs.msdn.com/RideThe2008Wave/ . Subscribe to receive the latest news, resources and case studies from around Microsoft Australia.
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    How Software is developed

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    "How Software is Developed" is an interesting blog which was setup to provide deep dive analysis and community conversations about software development models. For more details click here . Microsoft commissioned a project to look at the software development...
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    MarketingSherpa Offer for ISV's

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    We are offering our ISV/Software Solutions competency partners a complimentary, one-year subscription to MarketingSherpa . This renowned research firm specialises in all things marketing, from how to go about optimising your website for search, using...
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    SharePoint Conference 2008 Registration Now Open

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    The Microsoft SharePoint Conference 2008 is now open! Last years event was a huge success and was sold out very quickly. So if you would like to attend, click here to register today! The event will showcase Microsoft’s market-leading SharePoint Products...
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    Windows Server 2008 Hosting Road-show

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    When? Tuesday 6 Nov 2007, 8.30am Where? Sydney: Clifton and Associates - Sydney CBD, Level 2, 200 George Street, Sydney, New South Wales 2000 Link to Register: Click here to Register Online or register by phone: 132058 (event id 1032352020) What? Hands...
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    My Software + Services Presentation

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    Day Two: Australia Partner Conference Although the Australia Partner Conference has come to a close, I thought I'd share my slides via SlideShare in addition to the official route. I have yet to receive the official scores, but feedback was pretty good...
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