AIMIA is calling for entries into the 16th Annual AIMIA Awards, which celebrate the very best examples of digital media in Australia and New Zealand.  Known affectionately as “The Amys” by the industry, the awards showcase work undertaken by Australia’s Interactive Media and Digital Content sectors across a broad range of consumer, business, government and not-for-profit categories.

There are loads of categories including 3 new ones:

• Best Sport: Given to the best sports-based interactive media or digital content which demonstrates best practice, innovation and excellence in promoting and covering a sport, sports brand, product, service or event.
• Best Online Video: Awarded to the entry that shows appropriate, relevant and best use of digital video as a creative and distribution medium in the application. 
• People’s Choice: This award is voted for by AIMIA members.  The most voted entry from the total pool of 16th Annual AIMIA Awards category finalists will determine the winner of the category.

Awards are now open and close at 5pm AEST on Wednesday 4 November 2009.  Finalists will be announced in mid-January. Entries must be submitted via the AIMIA website. For more details and entry criteria, please visit www.aimia.com.au/awards.

Visit www.aimia.com.au/awards or email awards@aimia.com.au for more details!