Even though S+S or Software + Services has been out in the “wild” for a couple of years there are many who are not aware of what it really means. It seems that in the internet culture of today nothing registers until it has an obligatory YouTube video. Well here it is in all it’s glory (actually , its a bit understated). Did it work for you?
For further definition, this is the “party line” from the Software + Services area of Microsoft.com… Developed by Ray Ozzie:
Software-plus-Services is the next logical step in the evolution of computing. It represents an industry shift toward a design approach that is neither exclusively software-centric nor browser-centric. By deeply and genuinely combining the best aspects of software with the best aspects of cloud-based services, we can deliver more compelling solutions for consumers, developers and businesses. Microsoft envisions a world where rich, highly functional and elegant experiences extend from the PC, to the Web, to the devices people use every day. Across the industry, Software-plus-Services is growing as a model strategy and even those claiming to deliver Web-only offerings are moving toward hybrid scenarios that involve both services and software.