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  • Blog Post: Microsoft – a consumer brand?

    By now you probably have heard about the $300 million dollar add campaign Microsoft will be undertaking.  As in all things on the Internet – there is a lot of buzz around what that money will be spent on.  Most of which are wrong.   For example, your typical Internet-savy user (who...
  • Blog Post: Microsoft Consumer Products - the Girl from Mars?

    From a marketing perspective I think Microsoft does a pretty good job in the enterprise of creating awareness around our products.  Most people know about Office, SharePoint, Communicator, Windows Server and what they are capable of.  But, when it comes to consumer products there isn’t much...
  • Blog Post: Microsoft Live Mesh

    Virtual desktop in the cloud?  All you media across all your devices?  I'm a big fan of Skydrive - 5 gigs of free space you get and no annoying ads.  I put most of the presentations I do up there as well as most of the images I use on this blog.  The problem though has been accessing...
  • Blog Post: It's here! Microsoft Surface launching into AT&T retail stores April 17th.

    Microsoft Surface will be launching in AT&T retail stores in two weeks. "Customers will be able to learn about a device (Samsung BlackJack II, pictured) by simply placing it atop the Surface. They'll also have the ability to explore interactive coverage maps. Later, users will be able to drag...
  • Blog Post: Announcing Microsoft HealthVault!

    So what is this all about? We all know the healthcare system today is rife with unique challenges, especially for consumers. Health information is fragmented by incompatible systems, and siloed patient data. Fundamentally, these are software challenges and also opportunities that Microsoft is well positioned...
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