Over the last 10 yrs, our economy has expanded our production capacity to near maximum. The economic conditions today are pushing business’s to focus less on capacity and more on effectiveness. With such a drop in demand, the best defense is to improve business process so that you can increase new customer adds and retain existing customers. Customer retention is a critical factor. The cost of obtaining new customers vs. keeping existing customer is higher and harder. Microsoft Dynamics CRM technology can give you the tools your business needs to improve your customer management processes and help you find more time to go after new customers.

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