There are many pieces to this new partner incentive program, so I wanted to provide the core messaging below, but please make sure you take the time to review the full details, inclusions, exclusions, additional notes, and ordering procedures on PartnerSource.

Microsoft is excited to announce "TWO WAYS TO WIN" - a Microsoft Dynamics (U.S.) incentive promotion to Solution Provider Agreement (SPA) partners who increase the number of customers added to their portfolios year over year for the period of the promotion, August 30, 2010 through close of business PST December 23, 2010, by building repeatable sales motions to scale their business models.

There are three components of the promotion, which are described more fully below:

  • Exceed your OVERALL customer adds in the FY11 Promotion Period versus the FY10 Baseline Period (August 31, 2009 to December 23, 2009) and you will receive an escalating bonus discount based on the number of incremental customer adds .
  • Exceed your INDUSTRY SPECIFIC customer adds in the FY11 Promotion Period versus the FY10 Baseline Period (August 31, 2009 to December 23, 2009) and you will receive an escalating bonus discount based on the number of incremental customer adds.
  • Although customer adds for the entire Promotion Period will count towards the overall bonus discounts, promotional discounts will only be accessible for and applied to transactions closed in Q2 of FY11 after you have successfully enrolled for the Two Ways to Win incentive. You may enroll at any time.

The industries identified by Microsoft Dynamics are: Distribution, Manufacturing, Professional Services, Public Sector and Retail.

Through the support of Microsoft Dynamics ISV’s Key Solutions, listed on incentive program web site, reselling VARs certified to sell Microsoft Dynamics NAV, Microsoft Dynamics GP or Microsoft Dynamics SL may earn increased partner discounts on new customer license purchases when sale is accompanied by a solution from a Key Solution provider.

--Kevin