Kevin Machayya is a 15-year veteran of Microsoft and Great Plains Software. He has held various roles in technical support, customer service, and sales operations. For the last 11 years, Kevin has focused on the Microsoft Dynamics partner channel through partner account management, readiness, marketing, resourcing/staffing and development programs.
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This Magic Quadrant looks at CRM software for customer service representatives in the contact center. Social media trends, a strong application and technology refresh cycle, and a demand for analytics and business rules are driving changes in the industry.
The report is now publicly available here, and at the Microsoft Dynamics Analyst Evidence Kit on PartnerSource.
The Microsoft Dynamics Analyst Evidence Kit contains third party evidence and other resources for partners to use in their sales and marketing activities. Each month, where relevant, we will update the Kit with additional analyst reports and fresh media quotes as coverage posts.
Please provide feedback in regards to how useful these resources are to your partner organization.