Microsoft Dynamics Partner Community Blog

Microsoft Dynamics Partner Events, Information and Tips

July, 2011

  • Microsoft Dynamics Partner Community Blog

    Introducing the Marketing Outsource Models for Microsoft Dynamics Partners


    The United States Microsoft Dynamics marketing team is very excited to share news of a new program from the team at Marketing Advocate: The Marketing Outsource Models. According to the team…

    Whether you're a partner who is short on marketing headcount or you would simply prefer to focus your staff on Sales and Implementations; Marketing Advocate’s program builds and executes a full 12 months of marketing on your behalf, at a fraction of the cost of doing it yourself! The team at Marketing Advocate handles all aspects of the marketing program, from list purchases to copywriting…even managing the tele-qualification calls!

    Marketing Advocate has teamed with Microsoft over the past few months to be sure the program delivers value:

    • Leveraging Microsoft Dynamics subject matter experts to deliver compelling positioning of products and benefits
    • Leveraging Microsoft Dynamics marketing experts to share best practices; from successful keywords to proven content for download
    • Leveraging Microsoft Dynamics Partner Focus Group guidance on all aspects of the program

    After a 60 minute setup meeting with the experts at Marketing Advocate, you will receive 12 months of:

    • Content-rich campaign landing site, unique to your business
    • Monthly List Purchase based on your desired audience specifications
    • Monthly Paid & Organic Search based on the attributes of your audience and services
    • Monthly Demand Generation
    • Monthly Nurture
    • Monthly Tele-qualification of Hot Prospects, with opportunities at the 20% sales stage routing to you and others staying in the nurture engine

    Visit PartnerSource to learn more about this exciting new partner marketing program.


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics AX 2012 Virtual Launch Event - September 8, 2011


    The Microsoft Dynamics AX 2012 Virtual Launch Event is only a couple of months away. Learn more about this upcoming event on the The Edge Blog.

    Direct your customers and prospect to register for the event today!

    If you are a United States based partner, learn how you can actively engage in the launch by visiting PartnerSource.


  • Microsoft Dynamics Partner Community Blog

    Microsoft Commits Multibillion-Dollar Partner Investments - Increased Dynamics CRM CSA Compensation


    Private and public cloud incentives, competencies and benefits align to customer projects.

    Los Angeles — July 13, 2011 — Microsoft Corp. today unveiled updates to the Microsoft Partner Network (MPN), to better help partners grow their businesses and meet evolving technology needs of customers around the globe through tools, training and incentives totaling $5.8 billion for fiscal year 2012.

    "Winning together with our partners today, and long into the future, means delivering incredible world-class technologies to meet customer needs, as well as the right partner incentives, tools and training, which will ultimately drive business growth for them," said Jon Roskill, corporate vice president of the Worldwide Partner Group at Microsoft, speaking before more than 15,000 attendees from around the globe at the company’s Worldwide Partner Conference. "We are bringing our partners to the cloud with us — they can use the tools and skills they have now to take their clients to the cloud."

    Roskill announced new or extended solutions and online service incentives that are available and aligned to key priorities such as customer projects, accelerated growth of public and private cloud adoption, and tools demonstrating a broad commitment to partners’ success. Partners are encouraged to engage through the Microsoft Partner Network to benefit from the incentives.

    This press release on the Microsoft News Center included one specific announcement of note for Microsoft Dynamics…

    To continue spurring the growth of Microsoft Dynamics, Microsoft is offering eligible partners an increased Microsoft Dynamics CRM Software Advisor Program (CSA) compensation of 40 percent on new subscription sales of Microsoft Dynamics CRM Online as part of the existing CSA.

    Stay tuned for further details.


  • Microsoft Dynamics Partner Community Blog

    Earn Referral Fees by Submitting Microsoft Dynamics Leads that Result in a Sale!


    If you are attending the Microsoft Worldwide Partner Conference this week, you heard some brief information regarding the Microsoft Dynamics Lead Referral Program from both Jon Roskill (Corporate Vice President, Worldwide Partner Group) on Monday, and Kirill Tatarinov (President, Microsoft Business Solutions Division) on Tuesday. If you are unable to attend the conference or this announcement was one nugget of information that slipped your mind, don’t worry, I have plenty of information to get you up to speed.

    Here is some light Microsoft Dynamics Lead Referral Program reading to keep you in the know.

    Sign up today and start submitting leads. And if the opportunity results in a transaction, you earn a referral fee of 5 percent of the amount Microsoft invoices - up to $20,000 per opportunity!


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics Partners Fuel Business Growth by Embracing Change


    Worldwide Partner Conference provides forum to highlight benefits of cloud computing and the value of vertical solutions.

    LOS ANGELES — July 12, 2011 — More than 15,000 partners at the Microsoft Worldwide Partner Conference 2011 (WPC), currently taking place in Los Angeles, have gathered to discuss business innovation and change — and, more precisely, the change that fuels progress. Much of what’s being discussed this year comes in the form of cloud computing.

    While businesses consider the implications and benefits of the cloud, many partners, including value-added resellers and independent software vendors (ISVs), must evolve and transform their business models to thrive among this change.

    View a new Microsoft Dynamics Feature Story on the Microsoft News Center to learn more about:


  • Microsoft Dynamics Partner Community Blog

    Microsoft Introduces Solutions to Help Partners Build New Business With Cloud Computing


    Company rolls out private and public cloud offerings and boosts revenue opportunities for partners.

    LOS ANGELES — July 12, 2011 — Today at the Microsoft Worldwide Partner Conference 2011 (WPC), senior leaders from Microsoft Corp. discussed how partners can benefit from the transition to cloud computing by helping customers improve agility, focus on business goals and reduce costs.

    Included in the press release, related to Microsoft Dynamics…

    Reinforcing a commitment to delivering customers the best possible cloud experience and creating a path for partners to transition their businesses to the cloud, Kirill Tatarinov, president of Microsoft Business Solutions, announced that the next update of Microsoft Dynamics CRM Online will be available in the fourth quarter of 2011.

    This update will enable partners to offer enterprise customers Microsoft Dynamics CRM Online with Microsoft Office 365 and will feature enhanced social collaboration capabilities. In addition, new Microsoft Dynamics ERP RapidStart Services were announced, which help partners quickly configure and set up consistent and repeatable steps common across the life cycle of an ERP deployment, reducing the initial implementation time so they can focus on delivering profitable value-added services. Built on the Windows Azure platform, the extensible service will be available in September for Microsoft Dynamics AX 2012.

    "The interoperability between Microsoft Dynamics and cloud services, such as Windows Azure and Office 365, presents an enormous opportunity for partners to deliver a complete business productivity experience to customers and to grow their businesses," Tatarinov said. "Partners are critical to delivering the best cloud experience for customers and, by creating a path to the cloud for partners with the right products and support, we’re taking steps to ensure our partners make the transition with us."

    For more information and to access the complete press release, visit the Microsoft News Center.


  • Microsoft Dynamics Partner Community Blog

    Congratulations to our 2011 Microsoft Dynamics President's Club and Inner Circle Members!


    The results are in! Come celebrate our President’s Club, Inner Circle and Award winners and finalists at the 2011 Microsoft Dynamics Recognition Events at WPC 2011. President’s Club and Inner Circle winners and award finalists have been invited to the winners reception which is invitation only. All other partners should plan to join the recognition event and Microsoft Dynamics Celebration.

    Visit PartnerSource for a complete list of partners achieving President’s Club and Inner Circle.

    Schedule for Wednesday, July 13

    • 7:30–8:30 PM – President’s Club and Award Winner Reception – by invitation only
    • 8:30–9:30 PM – Global Recognition Event – open to all Microsoft Dynamics partners
    • 9:30 PM–12:00 AM – Microsoft Dynamics Celebration – open to all Microsoft Dynamics partners

    Please RSVP to attend these activities. For more information and to RSVP, download the "Overview 2011 Microsoft Dynamics Recognition Events document" found on PartnerSource.

    The 2011 Partner Recognition Program for Microsoft Dynamics recognizes our top Microsoft Dynamics partners for their exceptional FY11 performance.


  • Microsoft Dynamics Partner Community Blog

    Special Microsoft WPC 2011 Exam Certification Offer for Conference Attendees


    Get a discounted 3, 5, 8 or 20 Competency Exam Packs with a second shot on each exam

    All employees of partner companies that attend the Worldwide Partner Conference (WPC) are eligible to purchase.

    Exam Packs can be purchased in the following denominations:

    • 3 Pack – 30% discount + Second Shot
    • 5 Pack – 35% discount + Second Shot
    • 8 Pack – 40% discount + Second Shot
    • 20 Pack – 40% discount + Second Shot


    Purchase your Competency Exam Packs

    In person: Visit the MPN Booth within the Solution Innovation Center to purchase your Pack.  The following credit cards will be accepted – American Express, Visa or MasterCard.  Partner IDs will be verified upon purchase. 

    Online/After the Event: Partner organizations that attend WPC are eligible to purchase their Exam Packs.

    Distribute your passes and take exams

    Provide passes to employees within your organization and have individuals schedule their exams with Prometric.

    Visit the Prometric website for complete terms and conditions.


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics AX 2012 Sales and Pre-Sales Partner Roadshow – Register Today!


    Our US Partner Readiness Team is gearing up for the highly anticipated launch of Microsoft Dynamics AX 2012, and they are excited to ensure our partners are ready to effectively sell the new solution. To aid in this process they are inviting you to participate in a 6-city sales and pre-sales roadshow.

    Attend the Sales & Pre-Sales Roadshow to prepare and get ready to tell the Microsoft Dynamics AX 2012 story!  This event will include insights into the value proposition, pricing & licensing, key features, and readiness.  It will also set the stage for the BDM and TDM demonstrations including demo scripts and objection handling and Microsoft Dynamics AX 2012 What's New key features demonstration.

    Key Outcomes

    • Understand the key value proposition, partner opportunities and channel strategy
    • Visibility into the US Microsoft Dynamics AX 2012 Go to Market (GTM) Strategy
    • Learn about the Tools, Training, and Resources available to help ramp your organization
    • Gain insights into Key New Features from the Demonstrations
    • Be able to tell the story and handle objections with Business Decision Makers and Technical Decision makers

    Agenda (subject to change)

    • The Microsoft Dynamics AX 2012 Opportunity
      • Business Scenarios, Value Prop, Roadmap, Selling the Solution
      • Pricing & Licensing Overview
    • What's New Key Features & Demonstrations
    • US Microsoft Dynamics AX 2012 Go to Market (GTM)Strategy
      • Walk through of sales cycle, demand generation and discovery materials
    • Readiness & Tools to help your organization prepare.
    • BDM Demo: How to Demo and handle objections
    • TDM Demo: How to Demo and handle objections

    Microsoft Dynamics AX 2012 Sales and Pre-sales Roadshow Schedule of events

    • Bellevue, WA | August 23, 2011
    • Downer’s Grove, IL | Aug 25, 2011
    • Irvine, CA | August 25, 2011
    • Reston, VA | August 30, 2011
    • Irving, TX | August 30, 2011
    • Alpharetta, GA | September 1, 2011
    • Las Vegas, NV | September 1, 2011

    Visit PartnerSource for complete details and to register for the training.


  • Microsoft Dynamics Partner Community Blog

    Microsoft Dynamics Social Media Partner Playbook Now Available - Download Today!


    Earlier this year we asked US Microsoft Dynamics to complete a quick survey regarding their use of social media as a business tool throughout the marketing and sales process. As an incentive for completing the survey, we provided partners with the compiled survey results from their peers as well as a copy of the Microsoft Dynamics Social Media Partner Playbook.

    Since the survey timeframe has now lapsed, we've opened acces to the playbook to all partners. Visit PartnerSource to download.

    As our marketing team explains, in business today, social media is changing the way we do business and helping us move from transactional relationships to sustained relationships that are ‘always on’.

    When carefully planned and executed with an integrated digital strategy, social media can be a very powerful tool that could help you extend your reach, increase demand, and find your "raving fans." To help you get started we have gathered some of our best practices, and guidance from Microsoft teams that have engaged and established a strong social media presence. We'll provide you with foundational workflow through a self-service guide so you can take advantage of some of the things we’ve learned and make decisions that are appropriate for your role as a Microsoft Dynamics partner.

    Additionally, on PartnerSource, you’ll find information on:

    Throughout FY12, we also plan to provide training regarding the effective use of social media in your marketing plans.


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