Whatever phrase you use - Learning Management System/Learning Gateway/Learning Platform/VLE - the idea of providing an interactive learning environment for students, staff and parents to access 24 hours a day can be difficult to explain in simple terms. Especially to people with different perspectives on what it should be.
Can I recommend the following video - it's a great cartoon style explanation of a 'learning platform' - which is the UK-centric phrase for a Learning Management System. Featuring my two favourite characters - Mr Spleen, the Geography Teacher, and Miss Print, the school business manager.
There's a really important message, supported by research, that comes at the end:
It's something to remember when it comes to looking at implementing systems - sometimes the technical features take precedence over the change management planning - and in the case of learning management systems, that can be a million dollar mistake.