A couple of posts back I mentioned the term MicroISV - which led a few folks to ask me "Eric - tell me more".
A MicroISV is an ISV completely opposite to what I normally engage with but fortunately I have been able to follow/help a nearby MicroISV over the last year.
Erics typical ISV (and that of my team):
A typical MicroISV (IMHO)
Wikipedia has a woefully near empty stub page http://en.Wikipedia.org/wiki/Micro_ISV that sheds a little light. However to get a real feel for MicroISV head over to http://www.mymicroisv.com/ . This is Bob Walshes great blog + resources for MicroISV. Bob is a MicroISV and in becoming one wrote "Micro-ISV, From Vision to Reality".
Microsoft has increased its focus on engaging and helping smaller ISVs - from great resources to smart people who are keen to help. I will post a follow up soon which will expand on this.