Project (Read overview if this does not make sense by itself!)

Stream/

Concentration

Brief Overview

Role played/Details/Results/Impact

Concepts from 1^st year courses at Tepper applied

FAST integration

Strategy

Microsoft acquired FAST for $1.2bn in April 2008. Project was to strategize technology integration and creation of a go-to market plan for Microsoft Services

Primary owner, created the business plan and strategy deck for Microsoft Services. Coordinated with and got buy-in from the senior level executives (VP, Technology; VP, Integration) from the acquired company and from various stakeholders including key owners/sponsors in business groups, technical community, and field across Microsoft.

Strategy, Interpersonal Negotiations, Groups & Teams (to help reach a consensus that required compromise from different stakeholders at different levels), Core accounting (to understand the acquired company’s financial statements), core finance (to calculate ROI, NPV)

Customer evidence collection

Change Management/ Org Behaviour

Services moved to a new strategy in FY07. Mandate of the project was the gauge the level of adoption of the strategy. Collect anecdotal evidence of customer success stories while simultaneously identifying any gaps in the adoption.

Primary owner. Required extensive coordination and high horsepower to interact with several members in the field from across the globe. The project ultimately had participation from 6 continents, 20 countries representing 40% of the engagements carried out in FY08 across 15 industries. It was an extremely ambitious project to start out with since typically in Q4, the field is busy closing numbers but persistence, negotiation and influence resulted in an overwhelming participation. The information had to be analyzed and presented using a concise comprehensive model that aligned with the corporate scorecard while ensuring that none of the detailed elements of the story were lost. 

Organizational Change Management (concepts of measuring change, lifecycle of change), new product management (concepts of perceptual mapping, technology adoption curve), B2B marketing (to understand the dynamics of the field selling to enterprise customer)

Slides for CTO's (Microsoft Services)  keynote at TechReady

Presentation/ Communication

TechReady is a bi-annual global conference with participation from around 6000 employees in technical roles in Microsoft from around the globe.

Prepare slides to be presented as part of CTO’s keynote to convey key messages at a global conference.

Primary owner. Understand the key message to be conveyed and define the executive communication message. Ensure that the message suited executive's style and was presented in a clear, concise and succinct manner that resonated with the 6000 strong global audience

Communications for business managers (concepts of defining and delivering executive communication)

MGX Storyboarding

Marketing

Microsoft Global Exchange (MGX) is a global conference organized at the end of every fiscal year with participation from different groups in sales roles n the organization. Positioning, messaging and communicating the HQ strategy to a global field audience.

Co-owner with 2 others- This year, the conference saw participation from over 13,000 employees.  Project involved positioning and creative storyboarding of the message to ensure that we successfully captured their mindshare in an environment where the audience is being loaded with information from different groups. Coordinated with the 6 different speakers for the session from different countries to ensure that story flowed smoothly and that the speakers conveyed the different aspects of the story without overlap while ensuring that all messages fitted into the single theme of the session.

Concepts of core marketing, business communications (creative methods of presentation)

Offerings mix analysis

Quantitative Analysis

Quantitative analysis group project with 4 other interns (from Tepper and Tuck) to analyze sales/delivery data for FY08

Co-owner with 4 other interns. Analyze FY08 data across 5 diverse databases that capture sales and delivery information to find trends and correlations; investigate reasons within the databases to explain the patterns.

Core Statistical Analysis (concepts of correlation, regression)

SeattleWorks

Community Service

Lead team comprising interns from Microsoft and other leading Seattle companies to  help clear out a quarter acre of invasive, non-native plants  in Lincoln Park to help rebuild a healthy eco-system

Co-owner with 3 other inters which each owner leading 25 people. A project in which the results were seen within 3 hours and yet the impact will last for years to come.

Did something similar to this at Tepper during 1^st year orientation. J So school gave me that extra bit more experience in such projects.