Over the last 3 years every instance of Firenze has dialed up a notch on what it has been about. After the finals in Firenze|China in Beijing earlier this year, we have had lots of great feedback, excitement and afterglow that it was quite difficult to figure out where the next big transformation for Firenze would be. Guess what, we figured that one out!

WHile we keep the usual things viz. having students work on real life Microsoft problem areas/spaces and have executive connections for hte students - we wanted to push the envelope on scope.

 Announcing for 2009/2010 - Firenze BXT: The Student Innovation Competition.

BXT represents Business, eXperience (Art and Design) and Technology coming together for solving some real-life Microsoft problems. Unlike last years where the problem area was a business/strategy statement sent forth to MBA students in bschools, this year we are sharing an broader innovation problem in specific Microsoft areas and inviting multi disciplinary teams from the business schools, design/art schools and engineering/science schools of universities to come together. Needless to say the deliverables of such multi discplinary teams on broader solutions will also be differnt from last year as will the scope of the work. THe impact will be higher, as will be the level of Fun!

Welcome to Firenze BXT 2010. As with previous years, this post will be followed by a torrent of posts which will unfold the launch, operation and results of the program!