October, 2005

  • fontblog

    ClearType improves our accuracy at recognizing words

    Most people agree that ClearType makes text look nicer, especially when tuned . But does it help us read more efficiently? This is a difficult question because adult readers can read at a very fast rate – good readers can read 250-300 words per...
  • fontblog

    The burden of locked grids & blooming dots

    Stuck in a rut, boxed in by restraints, griddled by grids? You know what I love? Beautiful type. Gorgeous books, letterpress, ink and the swish of the pen. The flow of thought communicated through the way words are placed on a page, and the artistry...
  • fontblog

    You can tune a font but you can’t tuna fish...

    My name is Greg Hitchcock, and I’m a software architect in the Advanced Reading Technologies team. One of the purposes of this blog is to show the passion we have for improving the reading experience on-screen, and I hope that through the postings of...
  • fontblog


    One often finds the colophon at the end of a book, but in the case of this blog it is only right to bring it out first thing As this blog will be discussing fonts and screen readability—it only makes sense to take advantage of a feature in Internet...
  • fontblog

    The Liquid Crystal Goblet

    A lot of people take reading on a computer screen for granted. Most don’t even notice the type, while others may think (if it were even to cross their minds for a fleeting second) that its just fonts, they come with my PC, they just work, probably...
  • fontblog

    Reading of Science

    Hi, I’m the team’s reading psychologist. A lot of people freak out at the title psychologist fearing that I can read your mind or analyze your relationship with your Mother just by looking at you. What I actually do is apply the scientific method to questions...
  • fontblog

    Welcome to our font blog.

    Welcome to our new blog. I’ll start my first posting with an old but relevant joke. Question: What do you call two typographers in one room? Answer: An argument… So what do you call a blogspace full of type folks? Well, we hope we’re creating a...
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