I was interviewed today by Fiona
Smith from the Australian Financial
Review for a story she is doing on Corporate
We spoke about the Microsoft mantra of "Blog Smart" and I explained why I
She had a few questions about other local companies embracing blogging, and
wanted my opinions on this.
I'm certainly not an expert on this and lots of people have things to say
about this topic, such as Trevor
Cook, Des Walsh, Michael
Giles and others
Plus there has been growing media coverage in The Bulletin, Computerworld, The
Sunday and most recently Human
Capital Magazine just to name a few. (Well all the ones that I featured
What's interesting to me has been the transition from technology focused
journalist to those with a HR / Business focus.
Does this mean Corporate
Blogging has Crossed the Chasm?
reports that this was on Gartner's Hype Cycle of 2005.
So, where is Business Blogging today on the cycle ?
[ Currently Playing : Won't Give In
- Sara Storer - She Will Have Her Way: The Songs of Tim & Neil Finn
[Australia] Disc 2 (04:18) ]
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