Cloud computing and privacy was the focus of ADMA’s Cloud Computing Forum which took place earlier this month.

The Hon Brendan O'Connor MP, Minister for Privacy and Freedom of Information addressed the breakfast briefing. Minister O'Connor noted that the launch of the
Australian Best Practice Guideline for Online Behavioural Advertising by the Australian Digital Advertising Alliance, of which Microsoft is a founding member, was a key step in this undertaking, encouraging ongoing development and compliance with the Guideline.

Before a 100-strong crowd of senior marketers, Microsoft’s Jeff Bullwinkel and Gianpaolo Carraro addressed issues associated with cloud computing.