It's the people in a organization that are the most valued asset.  Giving them the ability to work smarter, work faster and work better helps the overall business.  See how Microsoft Dynamics focuses on people.

https://community.dynamics.com/b/theedge/archive/2012/07/25/a-business-solution-from-microsoft-helps-you-work-better-faster-and-smarter.aspx

Pam