Microsoft's Experimentation Platform team, which includes developers in Dublin, recently published a paper in Data Mining and Knowledge Discovery. The paper, titled "Controlled experiments on the web:survey and practical guide", discusses how Microsoft uses controlled experiments to allow end users...

On April 16th, Mary Jo Foley published an article called " Microsoft looks to make product planning more science than art " where she talks about the technology, the opportunity and interviews Ronny Kohavi, the General Manager of ExP. The article goes into the history of the team and the project at Microsoft...

We're excited to announce a new initiative here on the GPDE team -- Experimentation. We're going to be shipping a key part of Microsoft's new Experimentation Platform, which is a system for testing out different web designs and other experiments on real live users. It will initially be used by MSN and...