Watch Anthony Franco's AJAX World Keynote
Web 2.0 = RIAsRich Internet Applications EnableUtility, Community, AND Engaging Experiences
Anthony had some sage advice for Designers, Developers, Marketers, Product Managers, CIOs, CTOs, CEOs, Customer Support, and CFOs, As I most identify with a Developer role, I will quote his advice for Developers:<<You Are Not The Smartest Person In The Room, drop your religion and listen to your customers>>Well said. Who can argue with listening to customers.
For equally good advice to all the other roles identified I encourage you to spend the <22minutes to watch.
Cheers,Hans
http://video.google.com/videoplay?docid=8762134546114721562&q=rich+internet+applications+site%3Avideo.google.com