Gretchen posted about lessons learned in the first few months of blogging. Her eloquent post (go Gretchen!) is truly representative of my feelings as well. a few more to add:
-When you are a non-technical blogger, less people know you are there. Zoe and Gretchen are really known as “the bloggers“. Some of the marketing recruiters know what I am doing, but I don't have the broad internal exposure that Z&G do across recruiting. Maybe that is because they started blogging before I did...by one day. Anyway, at the end of the day, I am responsible for results and part of that is that you know I am here. My audience is primarily external, so I am cool with not being recognized as much inside MS.
-Blogging is a platform for whining. Not saying everyone does this because that's not true. Blogging just makes it very easy for the whiners to go public in a big way. Maybe partly because you can be somewhat anonymous (or what is it called when you are known by name but someone couldn't pick you out of a line-up...quasi anonymous maybe?). I also think it's because people want to find something interesting to say and a detailed analysis of what's wrong with something must seem pretty interesting to most folks and an easy topic to come up with. I try to balance my critical posts with others that are informative or funny (at least I think I am funny). Also, I think that endearing yourself to your audience by complaining about something that might bug them too, helps to engage them (“us versus them” mentality). Not the ideal way to build community but I've definitely noticed it with some blogs. I challenge myself every day to be a “glass half full” person (I'm very analytical and have a tendency to go into “problem solving“ mode which sometimes comes off as being critical) and the complaining brings me down. I'm just saying. But I am not complaining. I'm not, I'm not, I'm not!
-People don't know why they want you to keep doing it but they want you to keep doing it. And once you do it, you are an expert and other people want you to show them how to do it. But they don't know why they want to do it either, but they think it's cool.
-It's not easy coming up with something interesting to say every day. Some days I feel kind of “blah“ and I don't want to blog on those days. Being interesting and relevant is a true talent.
-If you don't want to freak your parents out, you shouldn't tall them about the blog ; ) Easy to share aspects of your personal life when you are quasi-anonymous, huh? My mom worries about whether I lock my windows at night. She doesn't know I have a blog. Or if she does, she hasn't told me she knows and is spying on me right now...Mom, are you there? ; )