When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

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Mon, 17 Dec 2007 16:36:31 GMT

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re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

HeatherLeigh — Tue, 09 May 2006 03:11:09 GMT

Karl-I bet a lot of people saw it coming. In the meantime, a PCC is being opened right up the street (in addition to the new Whole Foods). I can't wait!

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

Karl Dahlquist — Tue, 09 May 2006 01:33:49 GMT

Wow, you were omniscient....Larrys files for bankruptcy.

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

HeatherLeigh — Tue, 28 Feb 2006 04:01:19 GMT

Tim, seriously? Wait, is this the Tim that blogs about Spam (the meat stuff) regularly? I'm really not the kind of person that anyone needs to be *worried* about. But yeah, I analyze things that I notice. Some people might even call that blogging ; )

I do care if someone did marketing at a company with poor marketing, especially if they were in a position where they were in charge of making marketing decisions. I would look at other things on their resume too and if those other things looked good listen to why they joined and left that company but knowing the industry is part of recruiting. But just to be clear, we really target folks coming out of the tech industry, even for our marketing roles. That's not to say that retail marketing folks can't get hired here but it's not a big target for us in my space. So when we are hiring people from out of industry, they have really done some impressive/amazing work previously.

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

Tim — Tue, 28 Feb 2006 01:33:24 GMT

You have been thinking about this a lot, Heather. And I am worried about you.

The real questions remains, however, when Larry's Market goes under and you see a Marketing resume with Larry's as their last position are you going to say, "Um, PASS!"

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

HeatherLeigh — Tue, 28 Feb 2006 00:39:20 GMT

I guess I'm a marketer but not a "marketer", if you know what I mean. We are all marketers.

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

Brian Toland — Tue, 28 Feb 2006 00:08:51 GMT

Great well thought out post. Hopefully someone at Larry's will care enough to listen. You better watch it, you're in danger of becoming a marketer. :)

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

HeatherLeigh — Mon, 27 Feb 2006 19:24:09 GMT

Paul- funny, I have ALWAYS thought about doing my own thing like that. I was in the entrepreneur program in college so I always felt that I could. Here's my business (I wouldn't be giving it away since I have seen it done elsewhere before): do lunch catering and come into buildings that don't have a cageteria with an assortment of sandwiches, salads, etc. Many jobs ago, someone did that in our office building in CA and i loved it. Could use that to jump start a food business. I guess I secretly wish that someone else did that business. And yes, I love food. Mostly, fresh, whole foods that are healthy (no chips or cookies in my house).

johnkenn-as a Microsoft shareholder, I'm glad to hear that ; )

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

MSDNArchive — Sun, 26 Feb 2006 00:00:25 GMT

Wow. I SO don't care about grocery shopping to this level. I'd rather swoop in, buy some breakfast cerealm swoop out, and get back to coding. :-D

re: When a Competitor Moves into Your Space and Eats Your Lunch (and your customers are eating theirs)

Paul — Sat, 25 Feb 2006 19:51:50 GMT

Sounds like you are really passionate about food and have a keen interest in the social/demographic trends you see happening around you. It also sounds like that is the 'x' factor missing at Larry's.

It's hard to do a heart/brain transplant with people that don't get it. Have you thought of creating your own brand and opening Heatham's Food Boutique? (I know you dislike that old email concatenation, but it seems appropriate here, no?) If I lived in Seattle, I might even shop there - it feels like a nice place.