A while ago, I posted a blog entry about a free software giveaway we were planning for the UK online developer launch event. As I haven't said much about it since you may wonder if it's actually going ahead. Well have no fear, yes it's absolutely going ahead.
Our thinking has moved on a bit since we first dreamed up the concept but it's still pretty much what we originally had in mind. It looks like this:
As for why we're doing this - developers are vitally important to us, and vitally important to me too (I'm in the Developer & Platform group in Microsoft, the part of the organisation that focuses on software developers). We wanted to make sure that as many of you as possible get your hands on these products so that you can start to experience them and build applications on top of them. This seemed a reasonable way to achieve that.
It isn't something we undertook lightly either, and did involve some people from the high reaches of the organisation in Redmond when the decision was made to do it, but it was really good to see that everyone involved immediately saw the value of developers and enthusiastically supported what we're trying to achieve.
As I said before....we love developers :-)
Oh and PS: You may wonder why we're making you answer a question to be eligible. Pretty simply, this is to ensure that as far as possible only people who are developers and have a genuine interest in development on these platforms are eligible.