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10 Big Ideas from XYZ

10 Big Ideas from XYZ

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I’m trying out a new way to do book reviews, to share more value in a better, faster, and easier way, with a predictable experience.  

My new approach is to focus on 10 big ideas.

Here’s an example:

10 Big Ideas from BRIEF

Side note – BRIEF is a powerful book with hard-core techniques for getting to the point and cutting through fluff.  If you struggle with being verbose, or rambling, this book will help you master the art of “Lean Communication.”

In my book reviews in the past, I shared the challenges the book solved, the structure of the book, and some “scenes” from the book, sort of like a “movie trailer.”   While that was effective in terms of really doing a book justice, I thought there was room for improvement.

I figured, Sources of Insight is all about, well, “insight.”   So then my best approach would be to focus on the big ideas in the books I read, and share that unique value in a simple to consume fashion.   I considered “3 Big Ideas” and “5 Big Ideas”, but they both seemed too small.  And more than 10 seemed too big.

10 Big Ideas seems like a healthy dose of insights to draw from a book.

I had actually considered this approach a long time ago, but I was worried that it would water things down too much.  Instead, I’m finding that it’s doing the exact opposite.  Using 10 Big Ideas as a constraint is a great forcing function to help me really synthesize and distill the essence of a book, and to really hone in on the most valuable takeaways.  

And it’s a great way to turn insight into action in a very repeatable way.

I already read and review books at a fast pace, but I think this new approach is going to help me get even better and faster at rapidly sharing insight and action.

I’m in the early stages, so if you have ideas or feedback on the 10 Big Ideas approach for my book reviews, please let me know.

Take 10 Big Ideas from BRIEF for a spin.  Kick the tires.   It will be worth your time.  If you master Big Idea #7, alone, you'll be ahead of the game when it comes to making your pitch, or presenting your ideas.

Lean Communication can be your differentiator in a noisy, crowded, information overloaded world.