Recently I had to come up with a solution for analyzing data gathered from a consumer research survey. Imagine that a company wants to send researchers out to shopping malls and interview people to find out how much they know about a new product. In the...

Studying the social relationships between people is an area that is getting an increasing amount of attention. Sociologists often turn to concepts from the field of network analysis to help them understand and quantify these ideas, such as how central...

Our new book Practical Business Intelligence with SQL Server 2005 will be available from September, so this blog is a place for me to post any helpful information that didn't make it into the book. So, if you send me questions here or through my web site...