John's Web Thoughts

The Ramblings of a Web 2.0 Evangelist

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  • Blog Post: Web Analytics and Live ID

    Microsoft has recently announced two new free services that can greatly enhance your web site: Windows Live ID and Gatineau . Windows Live ID provides the ability to leverage the Live platform to provide authentication services to your web site to enable personalization and profiling. More details...
  • Blog Post: Video of the Top Banana Application

  • Blog Post: Web 2.0 and The Financial Industry

    The Web 2.0 disruption is driven by social and business drivers and the increased level of broadband connectivity. Web 2.0 is about enabling consumers through community collaboration and social aggregation. New solutions to old problems are being discovered and embraced by a new generation of internet...
  • Blog Post: Web 2.0 Workshop

    Yesterday I ran a workshop for a local SI on Emerging technology and MS vision in the Web 2.0 world. Slides for the presentation can be found here. Part 1 Part 2
  • Blog Post: Popfly Alpha Launch

    Since I joined MS last year, I have been amazed at the range of new services and technologies that are being released. The latest that I have discovered in a new platform for non programers to develop Web 2.0 Mashups. Previously known as "Springfield", it is now being branded under the name Popfly (...
  • Blog Post: Marketing to the 2.0 Consumer

    The Web 2.0 world is one that embraces the collective knowledge of the community as a resource to making individual buying decisions. Marketing can be defined as the science/art of influencing these decisions. Traditional approaches have embraced mass marketing as the primarily way to economically address...
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