I'm hearing lots of buzz about people watching the Olympics via Silverlight on the NBC Olympics site. I've run across some of the technical background of this effort.
Chris Carper, on his Business of Silverlight blog talks about some of activity behind the scenes at NBC.
eWeek did an article titled NBC Olympic Coverage Shines as Silverlight Proving Ground which has some very interesting metrics on the traffic, Silverlight downloads, and potential value of this platform.
Obviously, we Microsoft employees are very excited how this is going.