MIX is one of my favorite events of the year. And there are so many things that I want to call out, but I just don’t have the time. While I’m waiting for my body to adjust back to the Central Time Zone (everyone’s asleep in the house but me), I thought I’d go through the Day 2 Keynote and point out a few interesting comments. Here is the full transcript.
The rest of the keynote is by Deborah Adler, a designer with a remarkable story. Transcript is here.
“In a sense, she's somebody who's in her design – this is sort of like a Cinderella story – the design grew out of her master's project at design school, but it's design and technology not to die for, but to keep you from dying from. And she revolutionized the packaging and labeling of pharmaceutical drugs…”
This runs for another 20 minutes, and the story is fantastic. This shows what a designer can do. It might make you want to spend some money at Target, but it surely will make you question your current pharmacy. A worthwhile video to watch…