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  • Blog Post: Graffiti experience pulls in shoppers

    The following blog was guest authored by Dr. Neil Roodyn, a Microsoft MVP and the founder and director of nsquared, a company dedicated to using software to solve business problems. What does a maker of high-end consumer electronics do to reinforce its image as a pioneer in tech innovation? That was...
  • Blog Post: Booting up customer relations with Kinect

    Tension mounts as the place kicker trots onto the field. With only seconds left on the clock and a score of 12 to 14, this three-point field goal attempt will decide the game’s outcome. And who is the intrepid kicker, on whose kicking prowess so much rests? It’s any of a host of fans, each...
  • Blog Post: The magic of Christmas, Kinect style

    Every December, British shoppers look forward to the creative holiday ad campaign from John Lewis, a major UK department store chain. It’s been a tradition for a number of years, is seen by millions of viewers in the UK annually, and won a coveted IPA Effectiveness Award in 2012. The retailer’s...
  • Blog Post: Kinect with soccer and suds

    What’s better than watching your team compete in the World Cup? Perhaps enjoying the game with a refreshing beer, especially if you purchased the brew at a nice discount. Thanks to a Kinect for Windows application, Argentine fans were able to do just that. The Kinect-based display rewarded Argentine...
  • Blog Post: Thousands of developers are participating in Kinect for Windows v2 Developer Preview—starting today

    In addition to being a great day for Xbox One, today is also a great day for Kinect for Windows. We have started delivering Kinect for Windows v2 Developer Preview kits to program participants. The Developer Preview includes a pre-release Kinect for Windows v2 sensor, access to the new generation Kinect...
  • Blog Post: Enabling retailers to drive business in new, innovative ways

    It is essential for retailers to find ways to attract and connect with customers—and to stand out from the competition. To help them do so, the industry is grappling with how to build interactive experiences at scale that engage and truly help customers make satisfying purchasing decisions while...
  • Blog Post: Turn any surface into a touch screen with Ubi Interactive and Kinect for Windows

    The following blog post was guest authored by Anup Chathoth, co-founder and CEO of Ubi Interactive. Ubi Interactive is a Seattle startup that was one of 11 companies from around the world selected to take part in a three-month Microsoft Kinect Accelerator program in the spring of 2012. Since then...
  • Blog Post: Mattel Barbie Dream Closet engages new generation of fans and reinforces 60-year-old brand

    Much like Build-A-Bear Workshop , Mattel has been watching the trends and finding that children are embracing digital media. How can the company keep a toy like the Barbie doll, launched in 1959, relevant in a world where tablet computers and smartphones dominate kids' wishlists? Once again, Kinect...
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