Erin from PTC recently posted a guest entry on Microsoft’s Vertical Industries Blog about how companies are using social technologies to enhance their product development teams’ performance.

As our lovely, romantic Valentine's Day holiday approaches, I have to admit I've strayed, Social Product Development blog. I recently contributed a guest post to Microsoft's Vertical Industries blog: Manufacturers Get Social.The post is about the different interpretations of Social Product Development in the industry today - and the potential value of each.

Check out PTC’s Social Product Development blog at

Check out Microsoft’s Vertical Industries Blog at