blu. is a platform developed specifically for the marketing professional as a single interface to manage a diverse suite of digital and interactive marketing solutions. Developed by BlueArc and powered by IgnitionSuite,  BlueArc’s flagship...

This is a great resource and covers some great articles including: Special Report: Viral Marketing 2006 - Benchmark Data, Practical Tips & Biggest Change How to Use Geotargeting to Find Your Best Customers - 5 Strategies & Pitfalls to Avoid How...

The launch of Windows Server 2008, SQL Server 2008 and Visual Studio 2008 represents the largest outreach to IT professionals and developers in the history of Microsoft. As a Microsoft Partner, the launch represents an opportunity for you to become a...

What is viral marketing and how do companies benefit from this strategy? Viral marketing is strategy that works well in the Internet, where a marketing message can easily and quickly grow from small to very big without spending as much for advertising...