Matt Pilgrim - Talking 'Soft

views on digital marketing, emerging technology and creative genius

July, 2010

Matt Pilgrim - Talking 'Soft

views on digital marketing, emerging technology and creative genius
  • Matt Pilgrim - Talking 'Soft

    Marathon des Sables…

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    The Marathon des Sables is hailed as the toughest footrace in the world. To compete, not only do you need to be fit, you need extreme mental strength .

    MB5H1820The MDS covers 243km (151 miles) over 6 days; with the stages split to approximately 25km, 34km, 38km, 82km 42km and 22km. Competitors are required to carry everything they need for the duration of the event (apart from a tent) and water is rationed throughout the various stages. If that doesn’t sound so bad; the final detail is that the event is staged across the Sahara Desert in Morocco!

     

    OX1A1406Competitors are completely self-sustained and will have to endure temperatures of up to 120⁰F, run over uneven rocky and stony ground and battle with sand dunes for 15 – 20% of the distance. The heat, distance and rubbing is likely to trash your feet. Dehydration is a serious threat throughout the duration of the race. Physical fitness is a fundamental requirement but mental stamina probably constitutes atleast 50% of whether competitors complete or not. The fourth day of the race really epitomizes what this event is all about: 45 – 50 miles across the barren wilderness with a 42km marathon distance the very next day. This really is the toughest footrace on earth!

    ….And I’m competing!!

  • Matt Pilgrim - Talking 'Soft

    Hope for Children

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    HOPE's aims and objectives are to help disabled, orphaned, poor and exploited children, in particular those living in developing countries. This is achieved through providing, promoting and advancing children’s rights to basic necessities, including education and health care, aimed at sustaining their long term development. Hope for Children endeavor to:

    • Hope Logo 300DPI Improve the quality of life and advance the rights of children.
    • Bring about change for good on behalf of children and families, and encourage them to participate in processes which enhance their equality, self-reliance and long term sustainable development.
    • Wherever possible to provide practical support which allows children to grow up within their own families and communities

     

    I’ll be attempting to complete the Marathon des Sables in March / April 2011 to raise £7k for Hope for Children. Do something amazing…

  • Matt Pilgrim - Talking 'Soft

    Ross Brown Solution Partner Keynote WPC10…

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    Some of you were there but might want to share with other people within your organization but if you weren’t at WPC this is a MUST VIEW

    Ross Brown does a great job of explaining the Partner eco-system at Microsoft and some positive changes coming in this year…

     

    Get Microsoft Silverlight
  • Matt Pilgrim - Talking 'Soft

    Even the dark side hate Apple…

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    Amidst all the hype around Windows Phone 7, I’m glad people are still taking some time to have a swipe at the iPhone :-)

    I love this video by Russell Arch

    There has to be some credit owed here though, even under scrutiny, Apple still invoke creativity amongst the community!!

  • Matt Pilgrim - Talking 'Soft

    Windows Phone 7…

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    I was sat in a keynote at WPC today and it has just been announced that the final beta for the developer tools for Windows Phone 7 Series are now LIVE!

    Really is a huge opportunity for Partners to provide customers with a seem-less, integrated and rich experience across a number of different platforms! this is real and now and I, for one, am very excited.

    300px-WP7logo

    Its a new channel for SI’s to help extend solutions out to a different platform and allow mobile workers to interact with Line of Business applications.

    http://developer.windowsphone.com/

    The UI looks incredible with information being displayed via hubs with panoramic screens that offer seem-less integrate with web based applications. I am also loving the framework for building applications. The phones should be in stores for “holiday season” and will have a single ‘optimised hardware target’

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