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In his second inaugural address, President Obama gave prominent attention to the threat of climate change. Washington Post’s Wonkblog offered a detailed look on how climate factored in the President’s speech, which explains how the nation should confront global warming. Despite promising rhetoric following his first inauguration in 2009, many climate advocates were underwhelmed by climate policy during the past four years. That’s one reason why GreenBiz called out the need for leadership from the executive branch on climate policy in its analysis of the inaugural speech. In his analysis, author David Bartlett explains that while the challenge of limiting climate change is clear, IT and communication technology can have very impressive results on reducing greenhouse gas emissions.
Environmental sustainability is at the core of our businesses practices around the world. As we strive to reduce the impact of our own operations and products, green efforts made by our offices around the world are helping us elevate our position as a sustainability leader in the global technology sector.
Earlier this month Microsoft’s India offices participated in Green Office Week, which included four days of presentations on everyday actions Microsoft India employees could take to contribute to the company’s sustainability efforts. The week culminated with employees making ‘green’ resolutions for the coming year.
Last week Microsoft Research’s Drew Purves published an article in Nature (paid access) about how computer modeling can help map the planet’s ecosystems and better understand threats to biodiversity; we blogged about the article in this post. Today our friends over at ClimateDesk published a video interview with Drew that explains in 90 seconds how computer models can predict the impact of climate change. Check it out!
Each quarter, the company gives out an Environmental Sustainability Action Award, along with a donation to an environmental charity of the winner’s choice, in recognition of an employee or team who has shown leadership, exemplifying how Microsoft and its employees can have a positive impact on the environment. These leaders help us improve not only the way we run our business, but also the ways our products and services can make a difference for our customers, partners and society.
The award for Microsoft’s second quarter (which runs from October to December) has been given to Ludgero Gameiro, a Technical Account Manager in Portugal. Ludgero created a new offering to help customers define power management policies using System Center Configuration Manager—a great example of how technology can increase energy efficiency, reduce carbon emissions and decrease costs.
Sustainability is a diverse issue that impacts all aspects of business and life. At Microsoft we’ve worked to infuse our company with environmentally responsible values and to be part of the larger discussion about how software can contribute to a more sustainable world. But as Microsoft’s business has broadened into devices and services, so has our commitment to sustainability. For that reason, we are renaming our team’s blog as the Microsoft Green Blog.
This new name is inclusive of the company’s overall commitment to environmental sustainability, from the adoption of our internal carbon fee to the role that information technology has to play in making a more sustainable planet. In 2013 we will continue sharing stories on this blog about how IT can enable society to seek sustainable solutions, and will also discuss larger issues of sustainability and how Microsoft is contributing to a more environmentally responsible world through our business practices.