As you may know, we announced our new MSN Shopping site in August, and have continued to improve our consumer experience over the past few months. One of the more recent things we have done is to prepare a fantastic holiday offering and shopping experience. We are now taking this message to consumers.
As a part of that, today we released our holiday press release targeted at consumers, telling them why they should not only visit our site this season, but throughout the year. We want online shoppers to know that we have a great shopping service for them, one that includes great selection, useful comparison shopping tools and helpful merchandising.
Please see below for the full text of the release and don't forget to visit our Holiday Guide and Exclusives page for some amazing deals and gift ideas.
For Release 9:01 p.m. PSTNov. 10, 2005
New and Improved MSN Shopping Launches Right on Time to Give Shoppers Relief This Holiday Season
Shopping made easy lets consumers find and compare millions of products from thousands of retailers and get gift ideas from Shirley Jones, one of America's favorite mothers.
REDMOND, Wash. - Nov. 10, 2005 - MSN® Shopping kicks off the holiday season with brand-new comparison shopping tools, with thousands of retailers, a bigger-than-ever product selection, new search tools, and helpful gift guidance to help consumers find the best value and make holiday shopping easier than ever.
The brand-new MSN Shopping provides consumers with a quick and easy way to find the products and gifts they're looking for. Shoppers can search for a specific product such as a hot new toy that their kids asked Santa to deliver, or browse by product category for people on their gift list, including that person who has everything:
"I'm excited that MSN is now in the comparison shopping game - we've built new, powerful tools to make it quick, easy and fun for shoppers to find what they are looking for from one of the largest selections available online," said Jim Barr, general manager for MSN Shopping. "MSN has ramped up our commitment to online retailing and now provides consumers with an ultimate shopping experience: Find exactly what you're looking for at the best price, all from the comfort and convenience of home, or anywhere you have an Internet connection."
To provide consumers with one of the largest selections available online today, MSN Shopping has collaborated with online shopping sites including PriceGrabber.com and Shopping.com. With seven times the number of retailers and 35 times the number of products, the new MSN Shopping has tens of millions of items from thousands of retailers . Products come from a range of the most-well-known brands and most-recognized merchants, from Target and FTD to mom-and-pop retailers with one-of-a-kind gift items.
Visitors to MSN will soon be able to shop in places beyond MSN Shopping, with the first step being to team up with MSN Search. MSN Search visitors will be able to receive instant answers to their product queries. For example, when consumers search for digital cameras on MSN Search, they will receive instant answers provided from MSN Shopping.
This holiday season shoppers also have the added convenience of the following easy-to-use services on MSN Shopping:
MSN attracts more than 440 million unique users worldwide per month. With localized versions available globally in 41 markets and 21 languages, MSN is a world leader in delivering Web services to consumers and online advertising opportunities to businesses worldwide. The most useful and innovative online service today, MSN brings consumers everything they need from the Web to make the most of their time online. MSN is located on the Web at http://www.msn.com. MSN worldwide sites are located at http://www.msn.com/worldwide.ashx.
About Microsoft Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
Microsoft and MSN are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
For more information, press only:
Will Zolna, Maloney & Fox, (212) 243-2000, email@example.comRapid Response Team, Waggener Edstrom Worldwide, (503) 443-7070, rrt@WaggenerEdstrom.com
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Scott AustinDirector of ProgrammingMSN Shopping